Our Story

We didn't outsource the hard part.

Jolene and Jim built Gummy Nutrition Lab on a simple belief: there's a better way to make supplements — one where the people who dream up the formula are the same people who show up every day to make it real.

Between them, they bring decades of hands-on manufacturing experience, and they put it to work doing something few founders ever do themselves: filing the Health Canada licence, building the production plant, and putting their own names on both. That's the foundation everything else grows from.

Today that foundation is a licensed facility (SL 302802) in Edmonton, Alberta — family-funded, family-run, and staffed by people from right here in our community. Every new hire and every batch is a step toward something bigger: a stronger, more sustainable manufacturing sector, built in Canada, for Canadians.

We're building toward a future where you can always know exactly where your food and supplements are made — and if you can, who made them. That's the standard we hold ourselves to, one batch at a time. It's Jolene and Jim. It's Edmonton. It's Gummy Nutrition Lab.

Built by hand. Backed by science.

Grit gets you started. Rigor keeps you honest.

We formulate real products with real science — and proprietary gummy technology.

We didn't want to make gummies that taste like candy and do nothing. We wanted to make gummies that earn a place in your day. So we did the slow, unglamorous lab work to get there — and we keep doing it.

Made here. On purpose.

We could make these cheaper somewhere else. We don't.

We make them here because it means we can stand behind every batch, keep good jobs in our community, and keep the knowledge — the science, the craft, the standards — right where we can protect it.

Built, designed, and made in Alberta. Not as a slogan.

Is the whole point.

— Jolene Ali, Founder & CEO, Gummy Nutrition Lab